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[vc_row full_width=”stretch_row_content_no_spaces” full_height=”yes” columns_placement=”stretch”][vc_column][vc_column_text][metaslider id=”2723″][/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][swlabscore_block_title_sc icon=”icon-sw-price” center_title=”DIGITAL MARKETING COURSE CONTENT” extra_class=”digital marketing content”][/swlabscore_block_title_sc][/vc_column][/vc_row][vc_row parallax=”content-moving-fade”][vc_column width=”1/2″][vc_tta_accordion style=”flat” color=”sky” spacing=”2″ gap=”2″ active_section=”400″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”1. Digital Marketing Overview” tab_id=”1532625011057-677a5757-b80d”][vc_column_text]Under this, the basics of Digital Marketing will be covered. Topics such as what is digital marketing, digital marketing vs traditional marketing, latest digital marketing trends, strategies related to the various digital marketing platforms etc. will be taught. The purpose of this module is to give you an idea of what digital marketing actually is. It would give you an insight into the various aspects related to this field. Thus, get started with an overview before you move on to the advanced topics. A sort of warm-up before the actual workout !

     [icon name=”archive” class=”” unprefixed_class=””] What is Marketing ?

     [icon name=”balance-scale” class=”” unprefixed_class=””] How we do Marketing ?

     [icon name=”tripadvisor” class=”” unprefixed_class=””] What is Digital Marketing ?

     [icon name=”briefcase” class=”” unprefixed_class=””] Digital marketing Platforms and Strategies

     [icon name=”american-sign-language-interpreting” class=”” unprefixed_class=””] Digital Marketing vs Traditional Marketing

     [icon name=”area-chart” class=”” unprefixed_class=””] Defining Marketing Goals

     [icon name=”bar-chart” class=”” unprefixed_class=””] Latest Digital marketing trends

     [icon name=”bolt” class=”” unprefixed_class=””] Case studies of Digital Campaigns

     [icon name=”facebook-square” class=”” unprefixed_class=””] Latest Digital marketing trends[/vc_column_text][/vc_tta_section][vc_tta_section title=”2. Search Engine Optimization (SEO)” tab_id=”1532625011525-fd30e4dc-51dc”][vc_column_text]     [icon name=”search” class=”” unprefixed_class=””] What are Search Engines and Basics?

     [icon name=”html5″ class=”” unprefixed_class=””] HTML Basics.

     [icon name=”optin-monster” class=”” unprefixed_class=””] On Page Optimization.

     [icon name=”toggle-off” class=”” unprefixed_class=””] Off Page Optimization.

     [icon name=”fort-awesome” class=”” unprefixed_class=””] Essentials of good website designing & Much More.

     [icon name=”database” class=”” unprefixed_class=””] To know more Details about SEO Click Read More.[/vc_column_text][/vc_tta_section][vc_tta_section title=”3. Content Marketing ” tab_id=”1532625012222-7f0ffea4-a48c”][vc_column_text][icon name=”contao” class=”” unprefixed_class=””] Content Marketing Overview and Strategy

[icon name=”cc-discover” class=”” unprefixed_class=””] Content Marketing Channels

[icon name=”address-card-o” class=”” unprefixed_class=””] Creating Content

[icon name=”first-order” class=”” unprefixed_class=””] Content Strategy & Challenges

[icon name=”file-image-o” class=”” unprefixed_class=””] Image Marketing

[icon name=”video-camera” class=”” unprefixed_class=””] Video Marketing

[icon name=”calculator” class=”” unprefixed_class=””] Measuring Results[/vc_column_text][/vc_tta_section][vc_tta_section title=”4. Website Structuring ” tab_id=”1532625012628-432aa74a-6e65″][vc_column_text][icon name=”globe” class=”” unprefixed_class=””] What is Website?- Understanding website

[icon name=”wordpress” class=”” unprefixed_class=””] Structure, WordPress

[icon name=”expeditedssl” class=”” unprefixed_class=””] Website Creation,

[icon name=”fort-awesome” class=”” unprefixed_class=””] Web Page Creation

[icon name=”plug” class=”” unprefixed_class=””] WordPress Themes, Widgets, Plugins

[icon name=”registered” class=”” unprefixed_class=””] How to register Site & Hosting of site?[/vc_column_text][/vc_tta_section][vc_tta_section title=”5. Google Analytics ” tab_id=”1532625013229-e088c733-935b”][vc_column_text]

[icon name=”mouse-pointer” class=”” unprefixed_class=””] Introduction

[icon name=”snapchat-ghost” class=”” unprefixed_class=””] Navigating Google Analytics

[icon name=”eraser” class=”” unprefixed_class=””] Sessions

[icon name=”user” class=”” unprefixed_class=””] Users

[icon name=”train” class=”” unprefixed_class=””] Traffic Source

[icon name=”address-card” class=”” unprefixed_class=””] Content

[icon name=”users” class=”” unprefixed_class=””] Real Time Visitors

[icon name=”gratipay” class=”” unprefixed_class=””] Bounce Rate%

[icon name=”pencil-square” class=”” unprefixed_class=””] Customization

[icon name=”archive” class=”” unprefixed_class=””] Reports

[icon name=”stack-exchange” class=”” unprefixed_class=””] Actionable Insights

[icon name=”stack-overflow” class=”” unprefixed_class=””] Making Better Decisions

[/vc_column_text][/vc_tta_section][vc_tta_section title=”6. Google Webmaster Tool” tab_id=”1532625013607-38ae9f54-fc3b”][vc_row_inner][vc_column_inner][vc_column_text]To understand the data and statistics about a site, Google has designed and created Google Webmaster Tools. Get to learn the Webmaster tool as a part of this module. You would figure out how to utilize Google’s Webmaster Tools to list your site, check out the sitemap, robots..etc. You would get an insight into how to setup your webmaster tools account, adding a sitemap, look for crawling errors..etc. All this would be covered under sub modules namely Search appearance, Search traffic, Google index, Crawl, Security issues etc.[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”5/12″][vc_column_text]Search appearance

[icon name=”database” class=”” unprefixed_class=””] Structure Data

[icon name=”american-sign-language-interpreting” class=”” unprefixed_class=””] Rich

[icon name=”microchip” class=”” unprefixed_class=””] Data Highlighter

[icon name=”simplybuilt” class=”” unprefixed_class=””] Html Improvements

[icon name=”mobile” class=”” unprefixed_class=””] Accelerated Mobile Pages

[icon name=”google-plus-official” class=”” unprefixed_class=””] Google index

[icon name=”crop” class=”” unprefixed_class=””] Crawl

[icon name=”user-secret” class=”” unprefixed_class=””] Security issues[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text]Search traffic

[icon name=”search” class=”” unprefixed_class=””] Search Analytics

[icon name=”link” class=”” unprefixed_class=””] Links to your Site

[icon name=”print” class=”” unprefixed_class=””] Internal Links

[icon name=”stack-exchange” class=”” unprefixed_class=””] Manual Actions

[icon name=”star-half-o” class=”” unprefixed_class=””] International Targeting[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”7. Local SEO” tab_id=”1532625903324-a73d198a-2ee8″][vc_column_text][icon name=”briefcase” class=”” unprefixed_class=””] What is Local SEO

[icon name=”simplybuilt” class=”” unprefixed_class=””] Importance of Local SEO

[icon name=”google” class=”” unprefixed_class=””] Submission to Google My Business

[icon name=”product-hunt” class=”” unprefixed_class=””] Completing the Profile

[icon name=”random” class=”” unprefixed_class=””] Local SEO Ranking Signals

[icon name=”signal” class=”” unprefixed_class=””] Local SEO Negative Signals

[icon name=”location-arrow” class=”” unprefixed_class=””] Citations and Local

[icon name=”suitcase” class=”” unprefixed_class=””] Submissions[/vc_column_text][/vc_tta_section][vc_tta_section title=”8. Social Media Optimization (SMO)” tab_id=”1532625015892-984160ab-f191″][vc_column_text][icon name=”font-awesome” class=”” unprefixed_class=””] What is Social Media?

[icon name=”bus” class=”” unprefixed_class=””] How social media help Business?

[icon name=”file-video-o” class=”” unprefixed_class=””] Establishing your online identity.

[icon name=”american-sign-language-interpreting” class=”” unprefixed_class=””] Engaging your Audience.

[icon name=”grav” class=”” unprefixed_class=””] How to use Groups ,Forums ,etc.

[icon name=”desktop” class=”” unprefixed_class=””] To know more Details about SMO Click Read More[/vc_column_text][/vc_tta_section][vc_tta_section title=”9. Google Adowrds / Google Pay per Click” tab_id=”1532625016626-bdfb635a-3dcb”][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text][icon name=”file-word-o” class=”” unprefixed_class=””] Ad-Words Account Setup

[icon name=”stack-exchange” class=”” unprefixed_class=””] Creating Ad-Words Account

[icon name=”dashcube” class=”” unprefixed_class=””] Ad-Words Dash Board

[icon name=”bitbucket” class=”” unprefixed_class=””] Billing in Ad-Words

[icon name=”free-code-camp” class=”” unprefixed_class=””] Creating First Campaign

[icon name=”bandcamp” class=”” unprefixed_class=””] Understanding purpose of Campaign

[icon name=”clipboard” class=”” unprefixed_class=””] Account Limits in Ad-Words

[icon name=”clock-o” class=”” unprefixed_class=””] Location and Language Settings

[icon name=”internet-explorer” class=”” unprefixed_class=””] Networks and Devices[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text][icon name=”binoculars” class=”” unprefixed_class=””] Bidding and Budget

[icon name=”calendar” class=”” unprefixed_class=””] Schedule: Start date, end date, ad scheduling

[icon name=”adn” class=”” unprefixed_class=””] Ad delivery: Ad rotation, frequency capping

[icon name=”cc-discover” class=”” unprefixed_class=””] Demographic bidding (Display Only)

[icon name=”key” class=”” unprefixed_class=””] Ad groups and Keywords

[icon name=”server” class=”” unprefixed_class=””] Display Ad Server

[icon name=”tty” class=”” unprefixed_class=””] Keyword Types (Broad, Phrase, Exact and Negative)[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”10. Search & Display Advertising” tab_id=”1532625018350-058b2c05-c3d2″][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text][icon name=”fire-extinguisher” class=”” unprefixed_class=””] Text Ads and Guidelines

[icon name=”file-image-o” class=”” unprefixed_class=””] Image Ad Formats and Guidelines

[icon name=”video-camera” class=”” unprefixed_class=””] True View Video Ads Format & Light Box Ads

[icon name=”paper-plane” class=”” unprefixed_class=””] Landing Page Optimization

[icon name=”gavel” class=”” unprefixed_class=””] Performance Metrics: CTR, Avg. Position, Search Term

[icon name=”address-book-o” class=”” unprefixed_class=””] Report, Segment Data Analysis, Impression Shares

[icon name=”file-powerpoint-o” class=”” unprefixed_class=””] AdWords Policies, Ad Extensions[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text][icon name=”bicycle” class=”” unprefixed_class=””] CPC, vCPM, ECPC, CPA, CPV Bidding

[icon name=”trademark” class=”” unprefixed_class=””] Conversion Tracking

[icon name=”pied-piper-alt” class=”” unprefixed_class=””] AdWords Editor

[icon name=”align-center” class=”” unprefixed_class=””] Google My Client Center:

[icon name=”search-plus” class=”” unprefixed_class=””] Dynamic Search Campaign, Call Only Campaigns

[icon name=”joomla” class=”” unprefixed_class=””] Targeting Options- Target & Bid, Bid Only, Placements,

[icon name=”laptop” class=”” unprefixed_class=””] Keywords, Topics, Contextual Targeting[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”11. Facebook & Instagram Advertising” tab_id=”1532625020169-c88212ca-a7c4″][vc_column_text]Towards the end of the module, you’ll have a plan of how to run Facebook and Instagram advertisements in light of your goals. You’ll have a structure to construct your advertisement strategy on, and a more efficient way to deal with Facebook and Instagram advertising. Facebook and Instagram Advertising is a module for the individuals who are currently going with “Boost Post” or Facebook Ads Manager essentially, and who need to enhance their aptitudes to an expert level.

[icon name=”instagram” class=”” unprefixed_class=””] What are the business benefits of a Facebook & Instagram profile?

[icon name=”facebook-official” class=”” unprefixed_class=””] Building your brand on Facebook & Instagram

[icon name=”snapchat-ghost” class=”” unprefixed_class=””] Driving visitors to your website through Facebook & Instagram

[icon name=”facebook” class=”” unprefixed_class=””] Conversion tracking on Facebook

[icon name=”user-secret” class=”” unprefixed_class=””] Your competitors on Facebook

[icon name=”industry” class=”” unprefixed_class=””] Achieving your company/organization goals on Facebook

[icon name=”shopping-basket” class=”” unprefixed_class=””] Power Editor – How it works – the basics[/vc_column_text][/vc_tta_section][vc_tta_section title=”12. LinkedIn Marketing” tab_id=”1532625020620-3c9e6776-0ec1″][vc_column_text]The objective of this module is to give you the complete knowledge and techniques you require to end up plainly as an advanced user, boost your organization’s LinkedIn advertising activity and increment your brand image engagement.

[icon name=”linkedin” class=”” unprefixed_class=””] What is LinkedIn advertising?

[icon name=”soundcloud” class=”” unprefixed_class=””] Types of promotions

[icon name=”user” class=”” unprefixed_class=””] Audience Targeting

[icon name=”users” class=”” unprefixed_class=””] Advanced Audience Targeting

[icon name=”line-chart” class=”” unprefixed_class=””] Bidding strategies

[icon name=”tripadvisor” class=”” unprefixed_class=””] Ad Format

[icon name=”forumbee” class=”” unprefixed_class=””] Ad Dimensions and Rules

[icon name=”cc-stripe” class=”” unprefixed_class=””] Remarketing Strategy

[icon name=”trello” class=”” unprefixed_class=””] Conversion Tracking[/vc_column_text][/vc_tta_section][vc_tta_section title=”13. Twitter Marketing” tab_id=”1532625021286-ec18eb3e-b812″][vc_column_text]

The Twitter Marketing module offers training on the most proficient methods to utilize Twitter for business. Basic concepts – from setting-up optimally, creating a Twitter business existence, to advanced marketing procedures and strategies. The Twitter training additionally covers practical implementation that is important to businesses.

[icon name=”twitter” class=”” unprefixed_class=””] What is Twitter advertising?

[icon name=”bullhorn” class=”” unprefixed_class=””] Types of promotions

[icon name=”user” class=”” unprefixed_class=””] Audience Targeting

[icon name=”users” class=”” unprefixed_class=””] Advanced Audience Targeting

[icon name=”puzzle-piece” class=”” unprefixed_class=””] Bidding strategies

[icon name=”id-badge” class=”” unprefixed_class=””] Ad Format

[icon name=”tripadvisor” class=”” unprefixed_class=””] Ad Dimensions and Rules

[icon name=”line-chart” class=”” unprefixed_class=””] Remarketing Strategy

[icon name=”train” class=”” unprefixed_class=””] Conversion Tracking

[/vc_column_text][/vc_tta_section][vc_tta_section title=”14. YouTube Advertising & YouTube SEO” tab_id=”1532625022382-c49f8541-d6f4″][vc_row_inner][vc_column_inner][vc_column_text]Learn how to rank your videos on YouTube and also learn how to monitize your ads on youtube videos.[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text]YouTube SEO 

[icon name=”youtube” class=”” unprefixed_class=””] How to create YouTube channel

[icon name=”search” class=”” unprefixed_class=””] Youtube Keyword Research

[icon name=”video-camera” class=”” unprefixed_class=””] Publish a High Retention Video

[icon name=”braille” class=”” unprefixed_class=””] YouTube ranking factors

[icon name=”file-video-o” class=”” unprefixed_class=””] YouTube Video Optimization

[icon name=”television” class=”” unprefixed_class=””] Promote Your Video

[icon name=”list” class=”” unprefixed_class=””] Use of playlists[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text]YouTube AdSense

[icon name=”youtube-square” class=”” unprefixed_class=””] Basics of YouTube AdSense

[icon name=”youtube-play” class=”” unprefixed_class=””] How to create Creator Studio in YouTube & Verify Your Channel

[icon name=”product-hunt” class=”” unprefixed_class=””] Increase Your Profitability Through YouTube Channel

[icon name=”google-plus” class=”” unprefixed_class=””] Linking Google AdSense & YouTube AdSense

[icon name=”bookmark” class=”” unprefixed_class=””] Different Types of Ads[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”15. Lead Generation for Business” tab_id=”1532625025154-610d0109-0b62″][vc_column_text][icon name=”leaf” class=”” unprefixed_class=””] Understanding lead generation business

[icon name=”paw” class=”” unprefixed_class=””] Why lead generation is important?

[icon name=”fort-awesome” class=”” unprefixed_class=””] Understanding landing page

[icon name=”angellist” class=”” unprefixed_class=””] Understanding thank you page

[icon name=”pagelines” class=”” unprefixed_class=””] Landing page vs. website

[icon name=”wrench” class=”” unprefixed_class=””] Best practices to create Landing page

[icon name=”compress” class=”” unprefixed_class=””] Best practices to create thank you page

[icon name=”asterisk” class=”” unprefixed_class=””] What is A/B Testing?

[icon name=”chain-broken” class=”” unprefixed_class=””] How to do A/B testing?

[icon name=”leanpub” class=”” unprefixed_class=””] Converting leads into sale

[icon name=”thermometer-full” class=”” unprefixed_class=””] Understanding lead funnel[/vc_column_text][/vc_tta_section][/vc_tta_accordion][/vc_column][vc_column width=”1/2″][vc_tta_accordion style=”flat” color=”sky” spacing=”2″ gap=”2″ active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”16. Conversion Optimizer” tab_id=”1527753167399-6323c695-0a14″][vc_column_text][icon name=”contao” class=”” unprefixed_class=””] Introduction to Conversion Optimization

[icon name=”paper-plane” class=”” unprefixed_class=””] Conversion Planning

[icon name=”pagelines” class=”” unprefixed_class=””] Landing Page Optimization

[icon name=”user” class=”” unprefixed_class=””] Engaging in a Dialog with Your Users

[icon name=”industry” class=”” unprefixed_class=””] Taking Action with Conversion Strategies

[icon name=”puzzle-piece” class=”” unprefixed_class=””] PPC Conversion Strategies[/vc_column_text][/vc_tta_section][vc_tta_section title=”17. Remarketing and Conversion” tab_id=”1527753171231-0e4d4a2f-4e8d”][vc_column_text][icon name=”connectdevelop” class=”” unprefixed_class=””] What is conversion

[icon name=”transgender-alt” class=”” unprefixed_class=””] Implementing conversion tracking

[icon name=”road” class=”” unprefixed_class=””] Conversion tracking

[icon name=”line-chart” class=”” unprefixed_class=””] Remarketing in adwords

[icon name=”paper-plane” class=”” unprefixed_class=””] Benefits of remarketing strategy

[icon name=”puzzle-piece” class=”” unprefixed_class=””] Building remarketing list & custom targets

[icon name=”list-alt” class=”” unprefixed_class=””] Creating remarketing campaign[/vc_column_text][/vc_tta_section][vc_tta_section title=”18. Email Marketing” tab_id=”1527753168038-3b467160-c4a0″][vc_column_text][icon name=”stack-overflow” class=”” unprefixed_class=””] Introduction to Email Marketing basic.

[icon name=”sitemap” class=”” unprefixed_class=””] How does Email Marketing Works.

[icon name=”list” class=”” unprefixed_class=””] Building an Email List.

[icon name=”cogs” class=”” unprefixed_class=””] Creating Email Content.

[icon name=”envelope-o” class=”” unprefixed_class=””] Optimising Email Campaign.

To know more Details about Email Marketing Click Read More[/vc_column_text][/vc_tta_section][vc_tta_section title=”19. Mobile SEO” tab_id=”1527753168892-024e699c-cd99″][vc_column_text]

[icon name=”american-sign-language-interpreting” class=”” unprefixed_class=””] Understanding different devices

[icon name=”file-code-o” class=”” unprefixed_class=””] Mobilegeddon- A mobile algorithm

[icon name=”delicious” class=”” unprefixed_class=””] Deciding design patterns for mobile pages

[icon name=”signal” class=”” unprefixed_class=””] Signal your configuration to search engines

[icon name=”ban” class=”” unprefixed_class=””] Avoid common mistakes

[/vc_column_text][/vc_tta_section][vc_tta_section title=”20. Introduction to Affiliate Marketing” tab_id=”1532507802070-92c903b2-4d3a”][vc_column_text][icon name=”ravelry” class=”” unprefixed_class=””] Understanding Affiliate Marketing

[icon name=”money” class=”” unprefixed_class=””] Sources to Make money online

[icon name=”file-text” class=”” unprefixed_class=””]  Applying for an Affiliate

[icon name=”suitcase” class=”” unprefixed_class=””] Payments & Payouts

[icon name=”align-center” class=”” unprefixed_class=””] CPC, CPA & other metrics

[icon name=”twitter” class=”” unprefixed_class=””] Blogging 

[icon name=”google” class=”” unprefixed_class=””] Google AdSense Account Set up

[icon name=”buysellads” class=”” unprefixed_class=””] Placing Ads on website

[icon name=”video-camera” class=”” unprefixed_class=””] YouTube Video Monetization

[icon name=”deviantart” class=”” unprefixed_class=””] Allowing & blocking Ads

[icon name=”male” class=”” unprefixed_class=””] AdSense Administration[/vc_column_text][/vc_tta_section][vc_tta_section title=”21. Introduction to Google Adsense” tab_id=”1532507859096-da5f1ba2-2a22″][vc_column_text]

[icon name=”database” class=”” unprefixed_class=””] Basics of Google Adsense

[icon name=”file-code-o” class=”” unprefixed_class=””] Adsense code installation

[icon name=”newspaper-o” class=”” unprefixed_class=””] Different types of Ads

[icon name=”line-chart” class=”” unprefixed_class=””] Increasing your profitability through Adsense

[icon name=”american-sign-language-interpreting” class=”” unprefixed_class=””] Effective tips in placing video, image and text ads into your website correctly

[icon name=”stack-overflow” class=”” unprefixed_class=””] Google Adsense Policy overview

[icon name=”hand-o-right” class=”” unprefixed_class=””] Apply for Adsense Account help Affiliate Marketing

[/vc_column_text][/vc_tta_section][vc_tta_section title=”22. Google Tag Manager” tab_id=”1532507863585-62ee7b56-462f”][vc_column_text][icon name=”plus-square” class=”” unprefixed_class=””] Adding GTM to your website

[icon name=”cog” class=”” unprefixed_class=””] Configuring trigger & variables

[icon name=”paw” class=”” unprefixed_class=””] Set up AdWords conversion tracking

[icon name=”check-circle-o” class=”” unprefixed_class=””] Set up Google Analytics

[icon name=”server” class=”” unprefixed_class=””] Set up Google Remarketing

[icon name=”linkedin-square” class=”” unprefixed_class=””] Set up LinkedIn Code[/vc_column_text][/vc_tta_section][vc_tta_section title=”23. SMS Marketing ” tab_id=”1532507866073-bca42b10-95e8″][vc_column_text][icon name=”comment” class=”” unprefixed_class=””] Setting up account for Bulk SMS

[icon name=”free-code-camp” class=”” unprefixed_class=””] Naming the Campaign & SMS

[icon name=”envelope” class=”” unprefixed_class=””] SMS Content

[icon name=”braille” class=”” unprefixed_class=””] Character limits

[icon name=”hourglass-start” class=”” unprefixed_class=””] SMS Scheduling[/vc_column_text][/vc_tta_section][vc_tta_section title=”24. WhatsApp Marketing” tab_id=”1532508182017-00672611-dd38″][vc_column_text][icon name=”whatsapp” class=”” unprefixed_class=””] Whatsapp Marketing for Business

[icon name=”handshake-o” class=”” unprefixed_class=””] Communicate better using texts, images, audio and video

[icon name=”wrench” class=”” unprefixed_class=””] Whats app Automation Tools

[icon name=”long-arrow-up” class=”” unprefixed_class=””] Increase audience engagement

[icon name=”link” class=”” unprefixed_class=””] Reinforce credibility by providing immediate customer support 

[icon name=”address-card” class=”” unprefixed_class=””] Growing your contacts[/vc_column_text][/vc_tta_section][vc_tta_section title=”25. Mobile App Creation” tab_id=”1532508224942-4fa06c6d-34da”][vc_column_text]

[icon name=”bandcamp” class=”” unprefixed_class=””] Importance of App

[icon name=”mobile” class=”” unprefixed_class=””] Benefits of Mobile App For Business

[icon name=”wrench” class=”” unprefixed_class=””] App Creation Tool : Choose Relevant Layout

[icon name=”first-order” class=”” unprefixed_class=””] Designing As Per Your Requirement

[icon name=”download” class=”” unprefixed_class=””] How To Download Free apk File

[icon name=”list-alt” class=”” unprefixed_class=””] Introduction Google Play Console

[icon name=”upload” class=”” unprefixed_class=””] Process to Upload App in Play store

[icon name=”codiepie” class=”” unprefixed_class=””] ASO Strategy

[/vc_column_text][/vc_tta_section][vc_tta_section title=”26. App Store Optimization” tab_id=”1532508287778-ecb257d2-6d99″][vc_row_inner][vc_column_inner width=”1/3″][vc_column_text]

Intro to ASO

[icon name=”500px” class=”” unprefixed_class=””] Understanding ASO

[icon name=”stumbleupon” class=”” unprefixed_class=””] ASO Process

[icon name=”apple” class=”” unprefixed_class=””] iOS & Google Play Store

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On & Off Page Factors:                            

[icon name=”pencil-square-o” class=”” unprefixed_class=””] Strategy for Keyword Research

[icon name=”font” class=”” unprefixed_class=””] App Title

[icon name=”list” class=”” unprefixed_class=””] App Description

[icon name=”keyboard-o” class=”” unprefixed_class=””] Keywords Inventory

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text]Click-through Rates:  

[icon name=”external-link-square” class=”” unprefixed_class=””] App usage rate

[icon name=”line-chart” class=”” unprefixed_class=””] Update frequency

[icon name=”cloud-download” class=”” unprefixed_class=””] Download rate

[icon name=”linode” class=”” unprefixed_class=””] Review score[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”27. Online Reputation Management” tab_id=”1532508349197-a07c5236-1b29″][vc_column_text]

[icon name=”internet-explorer” class=”” unprefixed_class=””] Getting Started with Online Reputation Management

[icon name=”connectdevelop” class=”” unprefixed_class=””] Creating online reputation

[icon name=”headphones” class=”” unprefixed_class=””] Listening to Online Audience

[icon name=”codepen” class=”” unprefixed_class=””] Establishing Reputation

[icon name=”exclamation-circle” class=”” unprefixed_class=””] Responding to Crisis

[/vc_column_text][/vc_tta_section][vc_tta_section title=”28. Media Buying & Public Relations” tab_id=”1532508353133-e05d0ae7-f611″][vc_column_text][icon name=”pie-chart” class=”” unprefixed_class=””] Advertising: Principles, Concepts and Management

[icon name=”file-video-o” class=”” unprefixed_class=””] Media Planning

[icon name=”fire” class=”” unprefixed_class=””] Creativity and Campaign Planning

[icon name=”handshake-o” class=”” unprefixed_class=””] Public Relations & Corporate Communication: Principles, Tools & Techniques

[icon name=”life-ring” class=”” unprefixed_class=””] Digital Public Relations & Corporate Communication[/vc_column_text][/vc_tta_section][vc_tta_section title=”29. Growth Hacking Overview ” tab_id=”1532262070635-8504b798-8c28″][vc_column_text]

This one is a Growth Hacking Overview module that covers various aspects like basics of growth hacking, customer life cycle, growth hacker’s role etc. along with relevant case studies.

[icon name=”keyboard-o” class=”” unprefixed_class=””] Growth Hacking Basics

[icon name=”adjust” class=”” unprefixed_class=””] Role of Growth Hacker

[icon name=”refresh” class=”” unprefixed_class=””] Customer Life Cycle

[icon name=”hdd-o” class=”” unprefixed_class=””] What is conversion optimization techniques

[icon name=”stumbleupon” class=”” unprefixed_class=””] Growth hacking case studies

[/vc_column_text][/vc_tta_section][vc_tta_section title=”30. Freelancing projects” tab_id=”1527753173094-2efb8b9d-b707″][vc_column_text]Get to know the nuances of working on live projects by getting a chance to work on one being a trainee. We provide a real time environment exposure to our candidates. Also gain knowledge from experts, on how to handle freelancing projects. 

[icon name=”tty” class=”” unprefixed_class=””] How to work on live projects?[/vc_column_text][/vc_tta_section][/vc_tta_accordion][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1532249194185{background-color: transparent;}”][vc_column][vc_separator border_width=”2″][vc_empty_space height=”15px”][/vc_column][/vc_row][vc_row full_width=”stretch_row” gap=”10″ equal_height=”yes” parallax=”content-moving” css=”.vc_custom_1532867176954{background-image: url(‘https://www.schoolofdigitalmarketing.co.in/wp-content/uploads/2018/08/Green-Background-Wallpaper-green-triangle.png’);}”][vc_column width=”1/3″ css=”.vc_custom_1532267337931{border-top-color: #ffffff !important;
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width: 33.33%;
float: left;
padding: 30px;
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position: relative;
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Why a Career in Digital Marketing ?

[icon name=”forumbee” class=”” unprefixed_class=””] Capture the market of 3+ billion internet user

[icon name=”male” class=”” unprefixed_class=””] Digital Marketing Professionals are in Market demand of 2+ Lac professionals by 2020

[icon name=”inr” class=”” unprefixed_class=””] Earn 6 figure salary

[icon name=”graduation-cap” class=”” unprefixed_class=””] No specific educational background required

[icon name=”money” class=”” unprefixed_class=””] Small investment with big returns

[icon name=”bullseye” class=”” unprefixed_class=””] No Technical Background Required

[/vc_column_text][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1532267279606{border-top-color: #ffffff !important;
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border-bottom-style: solid !important;
border-radius: 10px !important;
width: 33.33%;
float: left;
padding: 30px;
padding-top: 30px;
padding-right: 30px;
padding-left: 30px;
background: linear-gradient(135deg, #15c0e4, #032d1f);
position: relative;
text-align: center;
box-shadow: 5px 10px #09482b;
border-bottom-left-radius: 94px;}”][vc_column_text]

Prospective Career Role

[icon name=”black-tie” class=”” unprefixed_class=””] Digital Marketing Executive/Strategist

[icon name=”google” class=”” unprefixed_class=””] Search Engine Analyst

[icon name=”facebook” class=”” unprefixed_class=””] Social Media Expert/ Specialist

[icon name=”shirtsinbulk” class=”” unprefixed_class=””] Inbound marketing manager

[icon name=”graduation-cap” class=”” unprefixed_class=””] Google AdWords Specialist

[icon name=”envelope-open” class=”” unprefixed_class=””] Email Marketing Specialist

[icon name=”internet-explorer” class=”” unprefixed_class=””] Web Analyst

[icon name=”slideshare” class=”” unprefixed_class=””] Conversion rate Analyze

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padding-left: 30px;
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Career Opportunities

[icon name=”globe” class=”” unprefixed_class=””] Be an entrepreneur with your own agency

[icon name=”rocket” class=”” unprefixed_class=””] Start Freelance work

[icon name=”behance-square” class=”” unprefixed_class=””] Be a professional blogger

[icon name=”buysellads” class=”” unprefixed_class=””] Earn with Affiliate marketing and AdSense

[icon name=”youtube-play” class=”” unprefixed_class=””] Grow into a full time YouTuber

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OUR JOURNEY SO FAR

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Pioneer Digital Marketing Training Institute

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Free domain and hosting for individual

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Holds the best placement Record

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Career Oriented advanced Course Content

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Certified Industry Experts

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Hands-on Practical- Live website creation and live campaigns

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Internship programs- Work on live projects & get experience letter

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Career Guidance & Preparation

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Learning Experience with Latest Technologies

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Finance your career on your own: Education loan available

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Mock interviews & Grooming Sessions on Recruitment Process

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6 Months Membership

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Versatile Batch Timings

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Action Speak Louder than Mouth- In Media

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School of Digital Marketing is one of the best leading Digital Marketing training institutes in Pune, PCMC, Thane & Mumbai with 100% job assistance, specializing in digital marketing.

Our experienced faculty members are Google certified industry experts in marketing small and medium businesses using Digital Marketing. We offer our students interactive digital marketing classroom training and a chance to work on live projects. We also guarantee premier job placements and 100% job assistance to all our students on completion of the digital marketing course. Our flexible batch timings allow you to make the most of your program. Call us today and register for a free trial demonstration at our branches at Tilak Road, Pimple Saudagar, Kothrud & Viman Nagar.

School of Digital Marketing believes in sharing the right knowledge of the candidates in order to build the best career in digital marketing. Digital marketing course has become the mainstream in India where every business is stepping into the new strategy to build a highly competitive strength. We at the School of Digital Marketing, give the complete digital marketing training to the candidates and develop the strategy in their mind so they can add more value to the company. We do provide Digital Marketing Certifications once the course is complete. Learn Digital Marketing from Industry Experts. [/vc_column_text][/vc_column_inner][/vc_row_inner][vc_empty_space height=”10px”][vc_separator border_width=”2″][/vc_column][/vc_row][vc_row][vc_column][swlabscore_block_title_sc center_title=”40+ Must Know Digital Marketing Tools that You will Learn in Class”][/swlabscore_block_title_sc][vc_single_image image=”2339″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][swlabscore_block_title_sc center_title=”Our Students Work in Companies like”][/swlabscore_block_title_sc][vc_single_image image=”2341″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_empty_space height=”10px”][swlabscore_block_title_sc icon=”icon-sw-price” center_title=”SOME OF OUR STUDENTS WORKING WITH”][/swlabscore_block_title_sc][vc_row_inner css=”.vc_custom_1517480560829{margin-top: -50px !important;}”][vc_column_inner width=”1/4″][vc_column_text]

rutuja-gawane

Rutuja Gawane

Cybage

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prartik-awaasti

Pratik

Awasthi

TCS

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rakhi-sonawane

Rakhi Sonawane

Accenture

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Aditi Bhagwat - School of Digital Marketing

Aditi Bhagwat

Wipro – BPS

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abhinav-loharAbhinav Lohar

Dentsu Aegis Network

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akash-kapsikarAkash Kapshikar

Amura Technologies

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rahul-jagptap

Rahul Jagtap

Markets & Markets

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Abhay Pandey - School of Digital MarketingAbhay Pandey

Group M

linkedin-logo[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][vc_column width=”1/3″][swlabscore_block_title_sc icon=”icon-sw-price” center_title=”LIKE US ON FACEBOOK”][/swlabscore_block_title_sc][vc_widget_sidebar sidebar_id=”home”][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1499431160931{padding-top: 5px !important;padding-bottom: 5px !important;background-color: #242c42 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][swlabscore_testimonial_sc number=”5″ pos_color=”#ffffff” des_color=”#ffffff” layer_color=”” show_arrow=”yes”][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1513659097633{background-color: #86bc42 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_row_inner][vc_column_inner][vc_empty_space height=”10px”][swlabscore_block_title_sc top_title_color=”#ffffff” center_title_color=”#ffffff” icon=”icon-sw-price” icon_color=”#ffffff” center_title=”FREQUENTLY ASKED QUESTIONS”][/swlabscore_block_title_sc][/vc_column_inner][/vc_row_inner][vc_row_inner css=”.vc_custom_1517560873356{margin-top: -80px !important;}”][vc_column_inner width=”1/2″][vc_toggle title=”Is demo Session free ?” el_id=”1513629724764-4a1e2aef-d739″]Yes, demo Session is free of cost where we give an overview regarding the teaching methods and techniques.[/vc_toggle][vc_toggle title=”Is there any Flexible Timing for working professionals ?” el_id=”1513629768051-402e1b61-2e4a”]Truly, we have both weekdays and end of the week classes. Not only that we have classes at various planning in the morning, evening. We are adaptable according to your requirements with the goal that you can oversee both general all day occupation and class plans.[/vc_toggle][vc_toggle title=” Can we come and see your offices ?” el_id=”1513629766245-2986d263-1c6a”]Yes you can come and visit our office in our office timings that will be morning 10am to 7pm.[/vc_toggle][vc_toggle title=”Who is the faculty? Are they qualified to give training for digital marketing ?” el_id=”1513629765083-a3945f87-d90e”] The faculties who train the students they themselves are Google certified as well as digital marketing working professionals holding about 8 to 9 years work experience.[/vc_toggle][vc_toggle title=”What locations do you cover ?” el_id=”1513629763648-8bbe5940-7e5b”]We cover up 4 prime locations in Pune those are  Tilak Road, Kothrud, Viman Nagar & Pimple Saudagar & soon coming in Thane.[/vc_toggle][vc_toggle title=”Where and when can I take an exam ?” el_id=”1513629763224-ad1e07ec-b75e”]You can attend the examinations at any centers of School of Digital Marketing.[/vc_toggle][vc_toggle title=”Who can pursue the course ?” el_id=”1513631947185-6a0dfedb-d334″]Any person who has passion for imagination and can explore on web can pursue digital marketing training & an individual who is willing to start a venture can enroll to this course.[/vc_toggle][vc_toggle title=”Do we need a laptop to start this course? Do we need Internet connection? You People provide it ?” el_id=”1513631976288-b8d67362-6c86″]Yes, a basic laptop would be required although the same can be arranged too. We provide free internet at the institute.[/vc_toggle][vc_toggle title=”What are the differences between your courses and that of other institutes ?” el_id=”1513631974503-e12c1639-5608″]The topics would be the same, more or less. The major difference we think we have is; Our knowledge delivery method.

Our expert trainers have mentored many students and gave fulfilling careers to all of them. Other difference we see is; The way we have structured the course with all required content, videos, templates, checklists, assignments and live experience.[/vc_toggle][/vc_column_inner][vc_column_inner width=”1/2″][vc_toggle title=”Can I get Job Assistance from your side after completing the course ?” el_id=”1513629738028-b3182d5a-08b7″]Yes we provide 100% of job assistance until you get placed.[/vc_toggle][vc_toggle title=”What if I miss the lecture ?” el_id=”1513629775701-5d18bbd9-8104″]You can attend the classes that you have missed in any of the forthcoming batches for no additional charge.[/vc_toggle][vc_toggle title=”What are your payment terms and what are payment modes are available ?” el_id=”1513629775419-6c32837c-68b0″]You can pay online with a credit card or a debit card, net banking or EMI alternative.[/vc_toggle][vc_toggle title=”Who are your students ?” el_id=”1513629775089-ab261bb1-3b82″] our students are from various reaches working experts from various industry and little scale business entrepreneur and individuals need to improve their knowledge in digital marketing showcasing or need to begin new course or  interested in pursuing in digital marketing course.[/vc_toggle][vc_toggle title=”Which certification you covered ?” el_id=”1513629774790-6b1f5301-dd26″]We provide our student through tests to confirm them with our declaration. We, further encourage our learning individuals to compose 5 Google examinations to be certified as Google Adwords professional continued with institute certification and providing internship certification as well.[/vc_toggle][vc_toggle title=”Do I need a technical knowledge ?” el_id=”1513629774500-7e993b11-babd”]No, You just need to have the basic browsing knowledge & rest will take care of.[/vc_toggle][vc_toggle title=”Can I work as freelancer or self-employed individual ?” el_id=”1513631982821-b2c44343-4916″]Yes, Our course is designed to help you learn every concept in real time. In the end of the sessions we will discuss various concepts of Freelancing to help you get started in this industry.[/vc_toggle][vc_toggle title=”Do you provide any Training Material ?” el_id=”1513631995145-34d97416-d8cc”]Yes we provide training material. In fact we give you a Manual of Printed Notes.Also we provide soft copy of notes.[/vc_toggle][vc_toggle title=”Will we get any support from you people in future if I start my business ?” el_id=”1513631992991-0e32fcaf-1e4e”]Yes. You can have a direct discussion with our faculties and take their expert advice for your business ideas.[/vc_toggle][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][vc_empty_space height=”10px”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1499430692172{background-color: #86bc42 !important;}”][vc_column][vc_empty_space height=”10px”][swlabscore_block_title_sc top_title_color=”#ffffff” center_title_color=”#ffffff” center_title=”Building a Strong Professional Career” top_title=”CAREER OPPORTUNITIES IN DIGITAL MARKETING “][/swlabscore_block_title_sc][vc_column_text css=”.vc_custom_1517480276205{margin-top: -10px !important;}”]Building a strong professional career in digital marketing without getting the proper knowledge is impossible. School of Digital Marketing being the best digital marketing training institutes in Pune, supports the fresher/professional to understand the concept of digital marketing by taking them through the Theoretical & Practical digital marketing classroom session. Times of India, in their recent blog claims that Digital Marketing will create additional 1.5 lac jobs in India by 2017 which keeps on increasing with a period of time. Therefore, we have come up with the best digital marketing training courses in pune & job opportunities which can be easily cracked post the successful completion of the digital marketing course.[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1499431124095{padding-top: 30px !important;padding-bottom: 30px !important;background-color: #242c42 !important;}”][vc_column][swlabscore_block_title_sc center_title_color=”#ffffff” center_title=”Some Facts About Us”][/swlabscore_block_title_sc][vc_row_inner css=”.vc_custom_1517479932882{margin-top: -15px !important;}”][vc_column_inner width=”1/4″][swlabscore_number_factor_sc title_color=”#ffffff” number_color=”#ffffff” title=”Enrolled” number=”8000″ animation=”true”][/vc_column_inner][vc_column_inner width=”1/4″][swlabscore_number_factor_sc title_color=”#ffffff” number_color=”#ffffff” title=”Placed” number=”3000″ animation=”true”][/vc_column_inner][vc_column_inner width=”1/4″][swlabscore_number_factor_sc title_color=”#ffffff” number_color=”#ffffff” title=”Corporate Trainings” number=”20″ animation=”true”][/vc_column_inner][vc_column_inner width=”1/4″][swlabscore_number_factor_sc title_color=”#ffffff” number_color=”#ffffff” title=”Faculties” number=”12″ animation=”true”][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/4″][/vc_column_inner][vc_column_inner width=”1/2″][swlabscore_button_sc style=”02″ url=”url:https%3A%2F%2Fwww.schoolofdigitalmarketing.co.in%2Fwp-content%2Fuploads%2F2017%2F06%2FDMCourseContent2017.pdf||” color=”#ffffff” bg_transparent=”transparent” bg_hv_color=”#ffffff” button_text=”Download Brochure” extra_class=”mrm mlm mbm”][swlabscore_button_sc url=”url:https%3A%2F%2Fwww.schoolofdigitalmarketing.co.in%2Fcontact-us%2F||” color=”#ffffff” bg_hv_color=”#ffffff” bg_hv_transparent=”transparent_hv” button_text=”Register Now” extra_class=”mrm mlm mbm”][/vc_column_inner][vc_column_inner width=”1/4″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1518115564697{margin-left: 50px !important;background-color: #86bc42 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”3/4″][vc_empty_space height=”10px”][swlabscore_block_title_sc center_title_color=”#ffffff” center_title=”Commitment to Excellence – Google Adwords Certified Students”][/swlabscore_block_title_sc][vc_single_image image=”2185″ img_size=”full”][vc_empty_space height=”10px”][/vc_column][vc_column width=”1/4″][vc_column_text]

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